STRATEGIC VIDEO COURSE — INDEPENDENT OF WEBSHOP ENGINE
It's not enough for your webshop to look good.
This course is for you if
✔️ you have a webshop, but it doesn't bring in as many customers as it should
✔️ you're starting out and don't want to make typical beginner mistakes
✔️ you want to finally understand why your visitor makes the decision they do — not just guess
✔️ you work on any platform: Shopify, WooCommerce, Shoprenter, UNAS, or other
Most webshops don't make sales because of the design
But because:
It's not clear in 5 seconds what you're selling and to whom.
lack of trust elements — evaluation, guarantee, face behind the brand
there is no well-thought-out offer structure — there are only products, no offers
there are unnecessary friction points in the purchasing process
That's why there won't be any buyers — regardless of what system it runs on.
By the end of the course you will understand:
✔️ understand how your visitor thinks and makes decisions on each page
✔️ you build your own offer structure — core offer, order bump, upsell, bundle
✔️ With the help of AI, you can write product page text that both humans and ChatGPT / Google AI understand and recommend
✔️ you know 6 conversion psychology principles and how to apply them ethically
✔️ you have a specific, easy-to-follow checklist for your own webshop
What does the course include?
5 video lessons, approximately 2.5–3 hours of material — with practical exercises for each lesson
+ free webinar video of the 3-pillar webshop system
01 — The logic of a converting webshop
How your visitor thinks while browsing your webshop
The conversion funnel: cold, lukewarm and warm visitors
The 3 biggest conversion killers
Why price is (almost) never the real issue
02 — Home and product page structure in practice
How to build a converting homepage and product page by section
What is the role of each section and where should it be placed?
Analysis of real webshops using live examples
03 — Offering Architecture
Core offer, order bump, upsell, cross-sell, bundle
How to increase average cart value (AOV)
Price positioning: anchor price, Good-Better-Best, unit price
Building the entire product structure in a pyramid
04 — AI-optimized product page
How ChatGPT, Claude and Google AI find and recommend you
Live AI prompting: step-by-step guide to writing converting product copy
The FAQ section as AI bait
7-point checklist for an AI-ready product page
05 — Conversion psychology in the webshop
Practical application of 6 proven psychological principles (Cialdini, Kahneman, Ariely)
Micro-decisions and friction points in the buying process
Color, text, button — small decisions, big impact
Final self-audit task for your own webshop
It's better worth it
Package contents:
✔ 5 video lessons (approx. 2.5–3 hours)
✔ Practice exercises for each lesson
✔ AI-prompt templates for product page texts
✔ 7-point AI-ready checklist
✔ Lifetime access and updates
✔ Platform-independent — can be used on any webshop engine
If you were to ask me for the same advice in person, a strategic review of this magnitude would cost approximately HUF 289,000.
Price per video: 12,990 HUF
5 × 12,990 HUF = 64,950 HUF
in package:
gross 49 990 HUF
This saves you about 15,000 HUF (23%) if you buy all 5 lessons at once.
Or choose individually, for 12,990 HUF per lesson — the whole package is still significantly cheaper
Who is teaching the course?
I am Éva Puskás, the founder of HelloSeller.
In the past two decades:
I worked at an online agency.
I was a development manager.
I built my own brand.
I have successfully sold to 38 countries on B2C and B2B lines
I have worked on Amazon, Etsy, Shopify, and other international marketplaces.
Today I help domestic sellers with webshop development, consulting and training.
Eva Katalin Puskas
Frequently asked questions
1. What webshop engine does this course work with? The course is strategic — the conversion logic, offer architecture, and psychological principles are true for all webshops, whether you use Shopify, WooCommerce, Shoprenter, or something else. Where relevant, we also show specific implementation examples based on Shopify, but the same can be set up in other webshops as well.
2. Do I need any technical or programming knowledge? Do I need to have an online store already? No. This is a theoretical, strategic course — no coding, no installation. The goal is to help you understand the logic and know what you need to change in your own online store.
3. How long does it take? Approximately 2.5-3 hours of video, plus practice exercises. You can progress at your own pace and access is lifetime.
4. I already purchased the Shopify course — do I need this too? No. This course provides the content for Pillar I (Strategy and Conversion System) of the Shopify Webshop System Building Program, in a platform-independent format. If you have already purchased the Shopify course, you will find these 5 lessons there — no separate purchase is required.
5. Are there refunds? Since you have immediate access to all materials after purchase, we cannot provide traditional refunds. If you have any questions during the course, we will be happy to help you via the contact details (email) provided.
6. How do I get access after purchase? Access via the Wix membership/courses interface. - you must create a profile upon purchase, later by logging in you can access the purchased courses under the My Courses tab.